Every poster printing is like a book that tells a story. Simplicity is the key to it. A reader would only take a few minutes to look at it, that is why there has to be a few clutters as much as possible. Instead, informative statements and attractive graphics should be included in it. Less detail should be on the poster. Keep in mind that it will be one of the many in the exhibit area so you have to make sure that it will capture the reader’s attention.
The purpose of a poster is basically to present a piece of work in a simple and clear manner. It should effectively present useful information and food for thought. If the details presented in it have been described and illustrated better in a paper, consider making the paper available as a handout at the poster session. Additionally, the use of colors can be very helpful in maximizing both the clarity of images and making it captivating.
There several things you need to know when designing and printing your own poster. First, don’t make the title too large or too small. Consider its distance with the audience. Avoid also from making it too large. If it exceeds the width of the poster consider shortening the title and remember that all caps letters are harder to read. Also, use colors in your posters as it helps to convey additional meaning. But carefully select the colors that you will use. Make sure that the colors draw attention and serve meaningful distinctions.
Remember also to give credit when it is due. Include a short acknowledgment in the poster to recognize everyone who helped you in the process. And most importantly, write simply, plainly, and briefly. Stress out the key pointers and your conclusions on the poster. Do not focus on little stuff. Effectively communicate the big picture.
Do not also assume that the readers would easily understand your poster. So consider adding helpful tutorial sections to the poster such as an Internet address pointing to an important material or anything else that would help teach your readers what they need to know to understand your poster.
You could also use some gimmicks to catch your readers’ attention but make sure that they don’t backfire. And use good judgment in everything that you will include in the poster. So make your posters as interesting as possible but remember not to overdo it.